[ad_1] Recently, when the billionaire hedge-fund manager Bill Ackman made headlines for militating against the thought crimes of Harvard undergraduates, the coverage disinterred memories of what had previously been Ackman’s most famous moral crusade: his five-year campaign, during the twenty-tens, to short-sell Herbalife, the dietary-supplement company. Herbalife can be politely called a “multilevel-marketing” or “direct-sales”… Continue reading The Unkillable Appeal of Multilevel Marketing
Tag: Marketing
20 Major Movies That Sported Massive Marketing Budgets
[ad_1] 20 Major Movies That Sported Massive Marketing Budgets In the wake of Barbie’s mammoth opening weekend box office, Variety revealed that the film’s success is due in part to the film’s massive $150 million marketing campaign. Of course, this isn’t necessarily new in the entertainment business, as major film studios have long been accustomed… Continue reading 20 Major Movies That Sported Massive Marketing Budgets