[ad_1] 20 Major Movies That Sported Massive Marketing Budgets In the wake of Barbie’s mammoth opening weekend box office, Variety revealed that the film’s success is due in part to the film’s massive $150 million marketing campaign. Of course, this isn’t necessarily new in the entertainment business, as major film studios have long been accustomed… Continue reading 20 Major Movies That Sported Massive Marketing Budgets